SMS Opt-In Disclosure
This page documents how consumers opt in to receive SMS messages from small service businesses (HVAC, plumbing, electrical, roofing, locksmith, garage door, appliance repair, and similar trades) that participate in the messaging platform operated by Schwartz Software Group LLC. It is published to provide transparency to consumers, mobile carriers, and messaging compliance reviewers about the consent-capture mechanism used by the platform.
01Who the operator is
Schwartz Software Group LLC is a New York limited liability company that operates a customer-care messaging platform used by independently-onboarded small service businesses to handle their missed calls. Each participating business signs an agreement with Schwartz Software Group LLC accepting these terms before any of its customers may be messaged through the platform.
02How opt-in is captured (verbal, press-2)
Consumer opt-in is captured by an audio-prompted keypad action during a customer-initiated call. The complete flow is as follows:
- A consumer dials a participating business’s published phone number. The business does not answer.
- The consumer’s call is conditionally forwarded by the business’s carrier to the platform’s shared messaging number.
- The platform plays an audio greeting customized to the receiving business: “Hey, you reached [Business Name]. Press 2 now to text with us, or stay on the line to leave a voicemail.”
- If the consumer presses 2, the keypress is captured as a verifiable Twilio
<Gather>event in the call’s TwiML and constitutes affirmative consent. The full TwiML and Twilio call logs are available to compliance reviewers on request. - The consumer then receives one inbound SMS opening a customer-care conversation. Subsequent messages are conversational and customer-initiated turns until the consumer’s request is resolved.
- If the consumer leaves a voicemail instead of pressing 2, an audio disclosure plays after the recording naming the business, disclosing that text replies may follow, that message and data rates may apply, and that replying STOP opts out. A single voicemail-receipt SMS is then sent on behalf of the receiving business.
03TwiML reference
The TwiML executed on every incoming call is structured as below (business name varies per business; logic is identical). A<Gather> verb with numDigits="1"is the verifiable consent-capture event.
<Response>
<Gather numDigits="1" action="/handle-keypress" timeout="6">
<Say>Hey, you reached Mike's Plumbing. Press 2 now to text with us,
or stay on the line to leave a voicemail.</Say>
</Gather>
<!-- no press 2: fall through to voicemail -->
<Say>Please leave a message after the tone.</Say>
<Record maxLength="120" playBeep="true" />
<Say>Mike's Plumbing may text back, regular rates,
just say stop to stop.</Say>
</Response>04What consumers receive
Messaging volume is one acknowledgement SMS per missed call, plus any conversational replies the consumer chooses to send. There is no marketing content, no promotional content, no recurring broadcasts, and no third-party messaging.
Representative messages:
- “Hey! Thanks for reaching out to Mike’s Plumbing. What can we help you with today?”
- “Got it, sounds like a clogged main drain. We can come out tomorrow between 10am and 12pm — does that work?”
- “You’re booked: Wednesday May 14, 10am–12pm window. We’ll text you about 30 minutes before we arrive. Reply with any questions.”
- “Hi, this is Mike’s Plumbing — got your voicemail, we’ll be in touch shortly. Or text us anytime if you’d rather chat now.”
05How to stop receiving messages
Replying STOP, UNSUBSCRIBE, CANCEL, END, or QUITto any message immediately and permanently suppresses all future messages from any business on the Schwartz Software Group LLC platform to that consumer’s number. The opt-out applies platform-wide, not just to the most recent sender.
Replying START, YES, SUBSCRIBE, or UNSTOP resubscribes the consumer to messages from participating businesses.
06How to get help
Replying HELP or INFO triggers an automated response identifying Schwartz Software Group LLC as the platform operator, providing the support email contact@ssgcompanies.com, and linking to the platform’s privacy policy and terms of service.
07Rates
Message and data rates may apply. Message frequency varies with the conversation; there is no fixed number of messages per period.
08Privacy and data handling
Consumer phone numbers are never sold, rented, or shared with third parties for marketing purposes. Full details are in our Privacy Policy and Terms of Service.
09Contact
Schwartz Software Group LLC
14 Hayes Road, Amityville, NY 11701
Email: contact@ssgcompanies.com